Getting the most from your email marketing campaigns

The more I do online the more understand and appreciate the relevance of email marketing. In the age of massive websites and communities such as facebook and twitter some would argue that these communities are more valuable but for me it really depends on the brand and the people you are trying to reach.

Email newsletters are still a great way to gently remind your user community of who you are and what your do. I’ve put together a collection of really solid articles which will give you some insights on how to build killer email campaigns, track your progress and improve automation.

Check them out. They’re in no particular order.

1 What are Open Rates
2 Putting Service in Customer Service
3 What is Spam?
4 Do Your Potential Customers forget about you?
5 Holiday Action Saves a Sour Shopping Season
6 Deliverability Tips
7 Aweber blog
8 Email Marketing
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